Exciting TikTok Updates in 2023

Digital experiences bring joy and play an important part in how people express themselves and connect with a larger community. TikTok is an amazing social media platform that enhances the digital experiences of people of all ages. The new features and settings are the game changer for this social media platform. 

With a stack of new updates in the year 2023, TikTok aims to provide the best possible experience to its users. Being the social media powerhouse, the platform makes content creation easy for all. For the betterment of services, the application is lately testing out several new updates and features.  

TikTok is testing the Sleep Reminder feature 

TikTok platform is known for its short-form videos and the application reportedly testing out a new feature that could help users regulate their screen time and establish healthy sleep habits. The feature called the sleep reminder would allow users to set an alert reminding them when it's time to go to bed. Moreover, it gives the users the option to mute notifications from TikTok during their recommended 7 hours of sleep.

Changes to help teen regulate their screen time

The addictive nature of social media platforms makes it difficult to control screen time, while some studies even suggest that TikTok addiction is a real problem. The sleep reminder feature takes TikTok's commitment to helping teenagers specifically control their screen time to the next level, and is being tested with a selected group of users. 

Family Pairing Feature

TikTok empowers families by adding new functionalities in the family pairing feature. This feature will be rolled out to the wider TikTok community, but it's clear that the platform is taking user well-being seriously and is actively seeking ways to promote healthier online habits. The updates include the following:

• Custom Daily screen time limits: You can choose different time limits for teens depending upon the day of the week. In this way, you can create a good social-life balance.
• Screen time dashboard: It shows the number of times the TikTok application was opened and used. It also shows the total time spent during the day and night.
• Mute Notifications: This feature will help the parents to set a prescribed schedule to mute the notifications. For instance, for the age bracket 16-17 the push notifications are disabled after 10 PM.

TikTok will let you refresh your “For You” page 

Do you ever feel like you're stuck in a rut with your TikTok feed, seeing the same content over and over again? Well, the good news is that TikTok has just introduced a new feature called "Refresh" which could be the answer to your scrolling woes.

With Refresh, you can now reset your For You feed and start fresh, allowing you to retrain the app's algorithm and get content that's tailored to your interests. It's like hitting the reset button on your TikTok experience!

But don't worry, enabling the Refresh feature won't affect your Following feed, profile or inbox. It simply resets your For You feed to its original setting, and the app's recommendation system will start to surface new content based on your new interactions.

So, if you're ready for a change and want to see some new and exciting content on TikTok, give the Refresh feature a try and see what the app has in store for you!

TikTok set to launch a gaming tab 

A good news for all gaming enthusiasts is the new TikTok app gaming experience. The games will reportedly feature as one of the tabs on the TikTok home screen. Gaming is one of the most thriving communities on the TikTok platform. Moreover, gaming on TikTok is more than just game play. This new feature will be accompanied by advertisements. Users will be able to play for the additional content on the TikTok application.

TikTok added thumbnails to make video finding easier

TikTok has recently launched its scrubbing thumbnails to videos to make it easier to find specific parts of the video. Through this feature, TikTok aims to provide a great user experience, which is lately the game changer to increase the popularity of the platform.

Now, you don’t have to worry about a specific part of the video you want to see, you can skip specific parts of the video with ease.

TikTok’s launched its new “Keyword Insight tool” 

TikTok's Creative Center continues to expand its suite of tools for advertisers, with the latest addition being the Keyword Insights tool. This feature allows marketers to uncover high-volume keywords in TikTok ads, which can help them improve their ad copy and refine their campaigns.

By entering a term in the search bar, advertisers can explore trending script keywords that may appear in voice-overs, text overlays, or ad captions.They can also narrow their search results by region, industry, ad objective, keyword type, and timeframe.

Unlock the power of TikTok with Keywords Insight tool

The Keyword Insights tool provides insights into a keyword's performance in the selected timeframe. This includes the frequency of use and the average click-through rate (CTR) of TikTok ads that use it. Advertisers can also see how successful a specific keyword in the advertisements is.

This new tool is a valuable resource for TikTok advertisers looking to optimize their ad copy and explore new ideas before launching a new campaign. And if you need any help navigating the feature, TikTok's Business Help Center is always available to lend a hand. 

Access to TV shows and movies through TikTok IMDb

TikTok makes it easy for all movie lovers to find movies and TV shows. Through a successful partnership with IMDb, it is easy to tag tv shows and movies in TikTok reels.

When you see a TikTok reel tagged with a movie, it will redirect to the app page, where you can see the detailed information of a particular show. From there you can also save them in your favorite tab.

TikTok introduces “multi-guest “feature

Through the Multi guest feature, you can go live with up to 5 guests using the panel and grid layout feature. This way you keep the audience engaged in questions and respond to how to videos or help in hosting a casual live session.

Once live creators can easily tap the three-dot button and can change the setting, add filters and flip the camera to show the other side.

Ready to supercharge yourself with the new TikTok updates?

Make use of the TikTok platform to earn money. These new set of exciting updates will amaze you and to leverage them fully you need to understand the TikTok algorithm, for more details refer to the blog “ TikTok algorithm 2023”